To win more new clients, make them more profitable - and keep them longer - we know we need to effectively market our business, products and...
5 Steps for Your Marketing Strategy
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Category: Marketing Plans
Back to Basics Marketing Strategy
As business owners and marketers we often focus too much about how we communicate with prospects and customers. We are bombarded with the “right...
Better Marketing with Less Overwhelm
One of the best things about being a Marketing Consultant is that I get to meet many different Practice and Business Owners every week. What...
The Right Website Strategy
Whether you are starting a new business or have been up and running for a while, a website is one of the most important marketing tools you have. A...
Why You Aren’t Winning Clients 2
In Part One of "Why do Professional Services Firms have trouble winning new clients" we outlined some of the challenges firms face in getting new...
Are You Confusing Your Prospects?
Marketing Consistency is having customers and prospects see the same look, tone and message wherever they see your Marketing communications....